Premium Amazon Account Management

Initial briefing (via conference call or in person) where information about the company and reference sector will be gathered. Additionally, the client’s specific needs will be heard, and marketing goals will be defined.

Creation of a document that outlines the essential points of the briefing: objectives, messages, products, specific needs to be implemented on Amazon, etc.

Sending the briefing document for client approval.

Selection of “flagship” products with their respective EAN, UPC, or ASIN codes, or if applicable, a request for GTIN exemption can be made.

Analysis of the market and competition on Amazon using dedicated software, and research through specialized software for keywords and semantically related terms that users are likely to use.

Study of how and when the company’s products are searched for by users to create a sales strategy capable of generating increasingly better performance.

Drafting all specifications for preparing offers (product types, definitions, prices, shipping costs, weights, dimensions, etc.) on a shared online spreadsheet with all the necessary information for the best commercial setup of the offer: essential info, variants if applicable, price, conformity if required, images, descriptions, keywords, additional details if applicable.

Optimization of photographic material, texts, and descriptions of products provided by the client.

Activation of the Amazon Seller account by uploading all the required company documents (identifier, SKU, offer details, product details, keywords).

Creation of the product page with its title, images, variants, bullet points, description, etc.

Uploading products to your Amazon store inventory, completing “flagship” offers, and uploading the remaining offers.

Monitoring and managing orders, customer feedback, and product compliance.

Uploading products to Amazon’s FBA logistics system: products stored in Amazon’s fulfillment centers are picked, packed, and shipped directly by Amazon. With Amazon FBA, you also get the Amazon Prime badge.

Amazon’s Pan-European FBA program entrusts Amazon with the distribution and storage of products across fulfillment centers in Europe, in selected countries, at no additional cost.

Activating Amazon Brand allows you to register your company brand on Amazon and provides tools designed to create and protect the brand, offering a better experience for customers.

Using the Store Builder in the advertising console, you can create an e-commerce storefront on Amazon, available to sellers registered with Amazon Brand Registry.

Ability to create sponsored ads for individual product offers on Amazon or for the brand and product catalog.

Monitoring and tracking the store’s performance throughout the entire management of the Amazon account, and preparing monthly reports.

OIS-Agenzia’s phone support is available to assist the client with any needs.