Standard Amazon Account Management

An initial briefing (via conference call or in person) where information about the company and its sector will be gathered. The client’s specific needs will also be discussed, and commercial objectives will be defined.

Creation of a document outlining the essential points from the briefing: objectives, messages, products, specific needs to be addressed on Amazon, etc.

Sending the briefing document to the client for review and approval.

Selection of flagship products, including EAN, UPC, or ASIN codes if available. If not, a GTIN exemption request can be submitted.

Market and competitor analysis on Amazon using dedicated software and specialized tools for keyword research and identifying semantic terms that users are likely to use in their searches.

Study of how and when users search for the company’s products to create a sales strategy that can generate increasingly better performance.

Optimization or creation of all specifications necessary for the product listings (product types, definitions, pricing, shipping costs, weights, dimensions, etc.) on a shared online spreadsheet with all the information for optimal commercial setup: essential info, variations if applicable, price, compliance if needed, images, descriptions, keywords, and any other relevant details.

Optimization of photographic materials, product texts, and descriptions provided by the client.

Activation of the Amazon Seller account by uploading all required business documentation (ID, SKU, offer details, product details, keywords).

Creation of product pages with relevant title, images, variants, bullet points, descriptions, etc.

Uploading products into your Amazon store’s inventory, completing flagship product listings, and uploading additional offers.

Monitoring and managing orders, customer feedback, and product compliance.

Enrollment of products in Amazon FBA (Fulfillment by Amazon). Products are stored in Amazon’s warehouses, and Amazon handles the picking, packing, and shipping. FBA products also get the Amazon Prime badge.

Activation of Amazon Brand Registry allows the registration of the company’s brand on Amazon, providing tools designed to create and protect the brand, offering a better experience for customers.

Monitoring and checking the store’s performance throughout the Amazon account management period, with monthly reports provided to the client.

OIS Agency’s phone support is available to assist the client with any needs.