The Premium plan is the Direct Email Marketing solution that includes, in addition to the creation and sending of the newsletter, services such as management, monitoring, and mailing list cleaning.
Cod. 03012
€450
Price VAT excluded
Easily understandable
Special attention to detail
100% customer satisfaction
Processing steps
The process will follow these steps:
Initial briefing to define the objectives of the direct email marketing (DEM) strategy.
Creation of a document that outlines the essential points of the briefing: objectives, messages, formats, specific requirements, etc.
Sending the briefing document for approval by the client.
Study and acquisition of information related to the sector and investigation of specific trends used.
Analysis of competitor communication material, identifying their styles, features, and trends.
Collection of material provided by the client and subsequent definition of the content.
Creation of the copy for email marketing based on the objective and target audience.
Creation of the graphic layout for direct email marketing based on the objective and target audience.
Creation of the call to action to encourage user clicks.
HTML programming of the DEM layout optimized for the most commonly used browsers.
Possibility of creating email marketing in Italian and English.
Sending a test email and approval of the email marketing content.
Mass sending of the email marketing.
Management of segmentation, targeting, filtering, and updating of the mailing list.
Monitoring the correct functioning of the email marketing and reporting on the email marketing performance (within 1 week of sending).
Cleaning of the email marketing recipient list.
Which benefits?
Get in touch with one of our
Sales contact
Feel free to contact us for any clarification you may need. You will have an account manager available who will be able to respond to all your needs.
Tel: +39 347 295 6281
Email: info@ois-agenzia.it
FAQ
Do you have any questions about this service?
Check out our FAQ!
The Premium plan offers various additional services that optimize the direct email marketing strategy. With this plan, we take care of the mass email marketing send-out and several subsequent steps, including mailing list management (targeting, filtering, updating, etc.), monitoring the proper functioning of email marketing and its performance, and we also handle mailing list cleaning.
Mailing list cleaning is a process where the emails in your list are checked to ensure their validity and accuracy. Additionally, the lists are often reviewed to identify any inactive or duplicate emails, which could negatively impact your performance. The mailing list is periodically updated by removing contacts who have requested unsubscribing.